“ And a recent joint advertisement by Kraft and Campbell features a tomato-soup-and-grilled-cheese-sandwich combo that “Warms hearts without stretching budgets.” (Pg.9)A product that I have worn for a long time and for so long it is a brand that defines me is Nautica which is owned by the VF Corporation.
"VF Corporation offers a closet full of over 30 premium lifestyle brands, each of which “taps into consumer aspirations to fashion, status, and well-being” in a well-defined segment."(Pg.188)
Since I have become a father, I try to eat healtheir and now that my daughter is eating the same food as me, I now have changed the way I do my grocery shopping. I eat foods that are organically grown and for that I shop at Whole Foods market.
"Whole Foods thrives by catering to affluent customers who the Wal-Marts of the world can’t serve well, offering them “organic, natural, and gourmet foods, all swaddled in Earth Day politics.” (Pg188)
No comments:
Post a Comment